Services Marketing Special Interest Group - American Marketing Association

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Services Marketing Special Interest Group

ARC: Connections: SIGs: Services

areas: services: sig

SERVSIG News and Updates:

SERVSIG Research Conference - The event takes place in Liverpool, 5-7 Jun 2008
SERVSIG Award - The 2008 Fisher IMS SERVSIG Doctoral Proposal Competition
SERVSIG Consortium - Link to the SERVSIG Web site for consortium information

SERVSIG Electronic Resources:

Main Website - Many teaching and research resources can be found there
Servipedia - A Wiki on Services Marketing sponsored by SERVSIG

SERVSIG Background Information:

SIG Mission Statement - How SERVSIG services the SIG membership
SERVSIG Officers - The voluntary leadership of the Services Marketing SIG

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