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ARC: Community: SIGs: Services:  Proposal

areas: services: sig

Related ARContent: PhD Consortia

14TH ANNUAL SERVICES MARKETING DOCTORAL CONSORTIUM
OCTOBER 3 -4, 2007, SAN FRANCISCO, CA

Wednesday 3 Oct 2007

  • Welcome Reception, 6:00-9:00 PM

Tuesday 4 Oct 2007

  • 7:30-7:45: Introductions and Welcome
  • 7.45-8.30: Plenary Session
  • 8.30-10:00: Behavioral Research
  • 10:00-10.15: Break
  • 10:15 – 11:45: Quantitative Modeling
  • 11:45-12.30: Teaching Services Marketing
  • 12:30-1.30: Lunch
  • 1:30-3.00: Managerial Research
  • 3:00-3.15: Break
  • 3:15 – 5:00: Interactive Student Research
  • 5:00 – 5:30: Special Session: How to Publish in Top Journals

Speakers include Mary Jo Bitner, Mike Brady, Mark Gabbott, Dwayne Gremler, Jos Lemmink, Katherine Lemon, A. Parasuraman, Roland Rust, Valerie Folkes, Michael Dorsch, Florian Wangenheim, and other renowned scholars.

For More Information: http://www.servsig.org/consortium.htm 

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