Home | Listen Live | Meet the Hosts | Upcoming Shows | Archived Shows

infoUSA will help us to understand and conquer the greatest challenges facing marketing professionals today. Mass media's decline and the upsurge of the Internet and global competition create a need for customer message management, greater personalization and better understanding of customers than ever before. This informative podcast will teach tricks from cross selling and up-selling to advanced profiling techniques to find new markets and locate new customers faster. You will also learn how to retain customers longer and get them to spend more by knowing more about them.