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As baby boomers, the largest and wealthiest generation in history, reach retirement, they face the daunting task of choosing smart investments for their life savings – investments that will enable them to realize a financially secure retirement. But there are many factors that make retirement investing one of the biggest social and economic issues our society has ever faced. It will also deliver some of the biggest business opportunities.

Elmer Rich, Account Manager with Maritz Research and Richard Brose, Director of Research Services for Maritz Research Financial Services Group, will dig into recent retiree’s investing behavior. They will discuss brand new research into how and why boomers will invest their life savings.

How are retirees preparing for the challenges ahead? Or are they planning at all? What firms and kinds of investments do they prefer? How do they go about making decisions? What social and psychological factors come into play? Are there trends that can tell us who will be the winners and losers? What strategies can you use to benefit from what’s coming?

You will get actionable insights and an insider’s view of this massive redistribution of wealth.