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Topic: Test Drive Talent and Increase Hiring Efficiency within Your Marketing Department
 

SPEAKERS:
Denise Lubaway, Aquent Marketing Staffing

It’s a proven fact that 45% of employees who decide to voluntarily terminate their employment relationship decide to do so during the first 90 days. With employee turnover calculated at 150%–250% of salary, taking that risk is a costly endeavor.

During this radio show, Denise Lubaway, will discuss how more and more companies are adopting the “test-drive” method of hiring in order to evaluate performance, productivity, and cultural fit before making a permanent and costly commitment.

This discussion will provide listeners with:

  • An understanding of how and why temp-to-perm hiring models are growing
  • How temp-to-perm works
  • Examples of how companies are successfully using a temp-to-perm hiring model
 

Target both the AMA's 38,000 members as well as the over 750,000 marketing professionals working today in the U.S. and Canada.

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